This site is about a font called rotis made by the famous german typopgrapher Otl Aicher, who was the forefounder of modern coporate design. rotis is often or mostly or rather everytime used wrong and, in that case, a so to say visual rape of Otl Aichers genius and graphic sensitivity. After decades of years of abuse rotis became the font of esoterics, faked bio-groceries and layman designers. That’s why serious companies like bulthaup or erco, using rotis as their corporate font, getting unserious. There is no adequate use of the rotis anymore. That’s why Rotis sucks. that’s why I hate rotis. loosly based on: “i hate rotis” (erik spiekermann, typographer)I HATE ROTISTumblr (3.0; @ihaterotis)http://ihaterotis.tumblr.com/german chamber of industries and commerce.<a href="http://www.dihk.de/">german chamber of industries and commerce.</a>http://ihaterotis.tumblr.com/post/6003192395http://ihaterotis.tumblr.com/post/6003192395Mon, 30 May 2011 17:53:21 +0200lawn fertilizer. thanks to felix for sharing.<img src="http://25.media.tumblr.com/tumblr_llny0qYDpA1qju7wro1_500.jpg"/><br/><br/><p><span><span title="Zur Anzeige alternativer Übersetzungen klicken" class="hps">lawn</span> <span title="Zur Anzeige alternativer Übersetzungen klicken" class="hps">fertilizer. thanks to felix for sharing.</span></span></p>http://ihaterotis.tumblr.com/post/5774233511http://ihaterotis.tumblr.com/post/5774233511Mon, 23 May 2011 21:26:50 +0200operation and implant center.<img src="http://24.media.tumblr.com/tumblr_lliacsFwbL1qju7wro1_500.jpg"/><br/> <br/><img src="http://24.media.tumblr.com/tumblr_lliacsFwbL1qju7wro2_500.jpg"/><br/> <br/><p>operation and implant center.</p>http://ihaterotis.tumblr.com/post/5671120141http://ihaterotis.tumblr.com/post/5671120141Fri, 20 May 2011 20:07:40 +0200catholic day-care center for children.<img src="http://24.media.tumblr.com/tumblr_llia74tI7V1qju7wro1_500.jpg"/><br/><br/><p>catholic day-care center for children.</p>http://ihaterotis.tumblr.com/post/5671049618http://ihaterotis.tumblr.com/post/5671049618Fri, 20 May 2011 20:04:00 +0200construction site access sign.<img src="http://25.media.tumblr.com/tumblr_lli9zu2Es61qju7wro1_500.jpg"/><br/><br/><p><span>construction site access sign.</span></p>http://ihaterotis.tumblr.com/post/5670958777http://ihaterotis.tumblr.com/post/5670958777Fri, 20 May 2011 19:59:53 +0200native olive oil.<img src="http://25.media.tumblr.com/tumblr_lli9uk5P5d1qju7wro1_500.jpg"/><br/> <br/><img src="http://24.media.tumblr.com/tumblr_lli9uk5P5d1qju7wro2_500.jpg"/><br/> <br/><img src="http://24.media.tumblr.com/tumblr_lli9uk5P5d1qju7wro3_500.jpg"/><br/> <br/><p>native olive oil.</p>http://ihaterotis.tumblr.com/post/5670899733http://ihaterotis.tumblr.com/post/5670899733Fri, 20 May 2011 19:56:43 +0200found on a packet of hazelnuts.<img src="http://25.media.tumblr.com/tumblr_lli9ncAjT61qju7wro1_500.jpg"/><br/> rotis_hazelnuts_1<br/><br/> <img src="http://25.media.tumblr.com/tumblr_lli9ncAjT61qju7wro2_500.jpg"/><br/> rotis_hazelnuts_2<br/><br/> <img src="http://25.media.tumblr.com/tumblr_lli9ncAjT61qju7wro3_500.jpg"/><br/> rotis_hazelnuts_3<br/><br/> <p>found on a packet of hazelnuts.</p>http://ihaterotis.tumblr.com/post/5670819330http://ihaterotis.tumblr.com/post/5670819330Fri, 20 May 2011 19:52:24 +0200Robert Betz uses rotis as his corporate font (omfg)<a href="https://www.robert-betz.de/joomla/index.php">Robert Betz uses rotis as his corporate font (omfg)</a>http://ihaterotis.tumblr.com/post/5558709759http://ihaterotis.tumblr.com/post/5558709759Tue, 17 May 2011 01:34:00 +0200raped poster. corporate font of http://traudich.de/, a wedding...<img src="http://25.media.tumblr.com/tumblr_ll946tzAG61qju7wro1_500.jpg"/><br/><br/><p>raped poster. corporate font of <a href="http://traudich.de/"><a href="http://traudich.de/">http://traudich.de/</a></a>, a wedding event/show.</p>http://ihaterotis.tumblr.com/post/5518608228http://ihaterotis.tumblr.com/post/5518608228Sun, 15 May 2011 21:16:05 +0200faix toy store.<img src="http://24.media.tumblr.com/tumblr_ll93te8rPX1qju7wro1_r1_500.jpg"/><br/> <br/><img src="http://25.media.tumblr.com/tumblr_ll93te8rPX1qju7wro2_500.jpg"/><br/> <br/><img src="http://24.media.tumblr.com/tumblr_ll93te8rPX1qju7wro3_r1_500.jpg"/><br/> <br/><img src="http://24.media.tumblr.com/tumblr_ll93te8rPX1qju7wro4_500.jpg"/><br/> <br/><p>faix toy store.</p>http://ihaterotis.tumblr.com/post/5518347411http://ihaterotis.tumblr.com/post/5518347411Sun, 15 May 2011 21:08:00 +0200corporate font of tk maxx discounter. even more...<img src="http://25.media.tumblr.com/tumblr_ll93q1NGmW1qju7wro1_r1_500.jpg"/><br/> <br/><img src="http://25.media.tumblr.com/tumblr_ll93q1NGmW1qju7wro2_500.jpg"/><br/> <br/><img src="http://24.media.tumblr.com/tumblr_ll93q1NGmW1qju7wro3_500.jpg"/><br/> <br/><p>corporate font of tk maxx discounter. even more on <a href="http://www.tkmaxx.de/"><a href="http://www.tkmaxx.de/">http://www.tkmaxx.de/</a></a>.</p>http://ihaterotis.tumblr.com/post/5518277400http://ihaterotis.tumblr.com/post/5518277400Sun, 15 May 2011 21:06:00 +0200nylonthread.<img src="http://25.media.tumblr.com/tumblr_ll1t27Ssm91qju7wro1_500.jpg"/><br/><br/><p>nylonthread.</p>http://ihaterotis.tumblr.com/post/5398682069http://ihaterotis.tumblr.com/post/5398682069Wed, 11 May 2011 22:32:31 +0200apple juice.<img src="http://25.media.tumblr.com/tumblr_lky7odht9R1qju7wro1_500.jpg"/><br/> <br/><img src="http://24.media.tumblr.com/tumblr_lky7odht9R1qju7wro2_500.jpg"/><br/> <br/><img src="http://25.media.tumblr.com/tumblr_lky7odht9R1qju7wro3_500.jpg"/><br/> <br/><p>apple juice.</p>http://ihaterotis.tumblr.com/post/5341126896http://ihaterotis.tumblr.com/post/5341126896Mon, 09 May 2011 23:57:49 +0200…<img src="http://24.media.tumblr.com/tumblr_lky7ltc65F1qju7wro1_500.jpg"/><br/><br/><p>…</p>http://ihaterotis.tumblr.com/post/5341073543http://ihaterotis.tumblr.com/post/5341073543Mon, 09 May 2011 23:56:15 +0200all of those good vitamins in one drink. wow. but rotis. ffs.<img src="http://24.media.tumblr.com/tumblr_lkqic9AoLu1qju7wro1_500.jpg"/><br/><br/><p>all of those good vitamins in one drink. wow. but rotis. ffs.</p>http://ihaterotis.tumblr.com/post/5221699377http://ihaterotis.tumblr.com/post/5221699377Thu, 05 May 2011 20:07:21 +0200poor little nokia 9110i<a href="http://altehandys.de/downloads/bda-no-9110i.pdf">poor little nokia 9110i</a>http://ihaterotis.tumblr.com/post/5221670380http://ihaterotis.tumblr.com/post/5221670380Thu, 05 May 2011 20:05:18 +0200FOUND IN THE BUS STATION MATHILDENHÖHE in DARMSTADT and at the...<img src="http://25.media.tumblr.com/tumblr_lkow2aIv3r1qju7wro1_500.jpg"/><br/> <br/><img src="http://25.media.tumblr.com/tumblr_lkow2aIv3r1qju7wro2_500.jpg"/><br/> <br/><p><span>FOUND IN THE BUS STATION MATHILDENHÖHE in DARMSTADT and at the trainstation Hauptwache in Frankfurt. SERIF ROTIS IS SEMI SUCKY.</span></p>http://ihaterotis.tumblr.com/post/5197995500http://ihaterotis.tumblr.com/post/5197995500Wed, 04 May 2011 23:08:34 +0200handcream.<img src="http://24.media.tumblr.com/tumblr_lkovqvkNE91qju7wro1_r1_500.jpg"/><br/><br/><p>handcream.</p>http://ihaterotis.tumblr.com/post/5197801409http://ihaterotis.tumblr.com/post/5197801409Wed, 04 May 2011 23:01:00 +020015 fish sticks.<img src="http://25.media.tumblr.com/tumblr_lkovpjohHI1qju7wro1_500.jpg"/><br/><br/><p>15 fish sticks.</p>http://ihaterotis.tumblr.com/post/5197778769http://ihaterotis.tumblr.com/post/5197778769Wed, 04 May 2011 23:00:55 +0200bitter chocolate shavings. by the way it’s...<img src="http://25.media.tumblr.com/tumblr_lkhagn7QFO1qju7wro1_500.jpg"/><br/> <br/><img src="http://25.media.tumblr.com/tumblr_lkhagn7QFO1qju7wro2_500.jpg"/><br/> <br/><p><span>bitter chocolate shavings. by the way it’s “zartbitter” in german,<br/></span>not “Zart(space)Bitter”. Spelling fail.</p>http://ihaterotis.tumblr.com/post/5076159848http://ihaterotis.tumblr.com/post/5076159848Sat, 30 Apr 2011 20:38:00 +0200